Attorney Marketing

From the category archives:

Web Briefs-E-newsletter

Class Dismissed: Is the Supreme Court’s Decision in Wal-Mart Case a Signal of Tougher Road Ahead for Class Action Lawyers?

July 20, 2011

The Supreme Court’s recent dismissal of a class action brought by 1.5 million current and former female employees against Wal-Mart, which alleged gender discrimination in pay and promotional practices, has sparked a debate over the future of the large, nationwide class action. The plaintiffs in Wal-Mart v. Dukes alleged that although they worked at different [...]

Read the full article →

Going Remote: Using Remote Technology to Access Your Office Computer from Anywhere

July 20, 2011

For most attorneys, leaving work entirely at the office is more fantasy than reality. Tight deadlines and heavy workloads are the norm in the legal profession, requiring many attorneys to work around the clock. At the same time, telecommuting has become increasingly popular across industries. In a tight economy, employees can save on commuting expenses [...]

Read the full article →

Lawyer Marketing: Using Twitter to Extend Your Law Firm’s Reach

June 22, 2011

Former Congressman Anthony Weiner may cringe, but Twitter really can be an important venue to build a solid reputation for you and your law firm. In a nutshell, Twitter allows anyone to “tweet” a message up to 140 characters in length, which is then instantly viewable by all of that person’s “followers” – and potentially [...]

Read the full article →

Should You Be Using Google’s Legal Scholar? What the New Free Service Can and Cannot Do

March 31, 2011

Google has just launched the beta version of “Legal Scholar” – the online giant’s first attempt at providing case law and law review articles to the world free of charge. With Westlaw and Lexis subscription fees continually on the rise, many cost-conscious attorneys and law offices are wondering whether Google Legal Scholar is a viable [...]

Read the full article →

Get Your License: Understanding Software Licensing Before You Buy

March 31, 2011

Purchasing software has become as familiar to the legal profession today as changing the typewriter ribbon was a generation ago. But software, like modern life in general, brings with it considerably more complexity for the user than those old ribbons. Many software users don’t understand the difference between owning something and merely licensing it.
When you [...]

Read the full article →

iPad for Lawyers – Must-Have or Just a Fad?

February 24, 2011

By now, the dust has settled on Apple’s release of its latest gadget, the iPad. For a minimum of $500, consumers can now get what amounts to a very large iPod Touch. While technology reviewers are busy debating the relative merits of the iPad for tech-loving individuals, what about the functional pros and cons of [...]

Read the full article →

Cloud Computing and Client Confidentiality – An Ethics Clearing on the Horizon?

February 24, 2011

By now it should be no secret that cloud computing, the storage of digital data offsite in the network “clouds,” is one of the technological waves of the future for individuals, small businesses, and corporations alike. But what about for legal offices and law firms? Lawyers, of course, owe their clients the utmost confidentiality when [...]

Read the full article →

Getting the Most Out of LinkedIn

April 8, 2010

While there is concern over the use of FaceBook by attorneys who risk blurring the lines between personal and professional communication, LinkedIn is a place where the boundaries are quite clear. Legal marketing experts recommend LinkedIn for attorneys because it is more clearly a networking space for professionals. If you are already on LinkedIn but [...]

Read the full article →

Losing Face on Facebook – A Lawyer’s Perspective

November 17, 2009

Brian Dinday, an attorney in San Francisco, writes about the challenges of keeping a professional image in the age of social networking.
Businesses everywhere are discovering the astounding exposure on social networking sites like Facebook, MySpace and others. Many are tempted to join and network themselves into a web of desired client referrals. Some are already [...]

Read the full article →

Using a Digital Audio Recorder in Your Law Practice

July 30, 2009

Gary Weingarden, a lawyer in Michigan, writes about how he uses a digital voice recorder in his practice and the benefits of owning one.
My father used a Dictaphone to create his documents. He needed a secretary with special transcription equipment to get those documents onto paper. Once he got the draft back from his secretary, [...]

Read the full article →

← Previous Entries